June 10, 2023

How to Teach ChatGPT to Write SEO Articles That Generate Real Estate Leads

How to automatically create Local SEO Real Estate Articles that rank.
How to automatically create Local SEO Real Estate Articles that rank.

Your goal is to hit your commission target and our goal is to empower you with 26 years of digital marketing experience to do that together.

How do we do that? By teaching you how to fish for leads using AI.

How to Teach ChatGPT to Write SEO Articles That Generate Real Estate Leads

For any real estate professional or agency, generating quality leads is the lifeblood of the business. In an increasingly digital age, SEO (Search Engine Optimization) is a powerful tool to attract, engage, and convert potential clients. Leveraging ChatGPT, an advanced language model by OpenAI, can supercharge your SEO efforts, providing highly optimized and engaging content. But how do we instruct ChatGPT to write SEO-focused real estate articles that generate leads?

Understand Your Target Audience

First, you must understand your target audience. ChatGPT needs context. Are you targeting first-time homebuyers, luxury property investors, or renters? Providing this information helps the AI tailor the content to the right audience, speaking directly to their needs and interests.

In real estate, specific factors heavily influence the buyer's decision-making process. For instance, a study by Zillow[1] showed that 83% of buyers focus on home features and 63% consider the neighborhood when choosing a home. The same study revealed that 97% of buyers value privacy in their future homes. Sharing such insights with ChatGPT can lead to more relevant and engaging content.

SEO Best Practices

Next, we must implement SEO best practices. SEO is not just about keyword stuffing. It's about creating relevant, quality content that aligns with what users are searching for.

Keyword Research[2]: Start by identifying the keywords your audience uses when searching for real estate services. Tools like SEMrush or Ahrefs can provide valuable insights into popular search terms related to real estate in your target area.

On-Page SEO[3]: Ensure that your keywords are incorporated naturally within the content. This includes the article title, headings, and throughout the body text. Remember, search engines are getting smarter. They can detect if you're simply stuffing keywords and may penalize you for it.

Link Building[4]: Include internal links to other relevant content on your site. External links to high-authority sites can also boost your SEO.

Content Length[5]: While there's no perfect length for an SEO article, data from SEMrush shows that top-ranking pages often have 1,000-1,500 words.

Teaching ChatGPT

Now, how do we teach ChatGPT to incorporate these practices?

ChatGPT Training[6]: ChatGPT has been trained on a diverse range of internet text. But GPT-3.5-turbo, its latest version, allows you to customize the AI's responses better, providing it with a system message at the beginning to guide its responses.

For example, you could start with a system message like:

"You are an assistant that writes SEO-focused real estate articles. Write an article about '10 Tips for First-Time Homebuyers in San Francisco', using keywords like 'San Francisco homes', 'buying your first home', and 'real estate tips'. Remember to write in a friendly and informative tone, include internal and external links, and aim for an article length of around 1,200 words."

Rinse and Repeat

Like any AI, ChatGPT gets better with feedback. Review the outputs, adjust your instructions, and over time, you will achieve more optimized, engaging SEO content that will attract real estate leads and grow your business.

Watch The Tutorial: How to Teach ChatGPT to Write SEO Articles That Generate Real Estate Leads

Understanding ChatGPT

ChatGPT is a powerful tool in the modern content creator's arsenal. Developed by OpenAI, it's trained on diverse internet text, making it a versatile companion when it comes to generating content. However, to make the most of it, especially in the field of real estate, you need to know how to tweak and optimize its outputs.

SEO Matters

When we talk about search engine optimization (SEO), we're referring to the process of making a website appealing to search engines. This, in turn, improves its ranking in search engine results pages (SERPs). In real estate, a high-ranking site could mean the difference between a lead and a missed opportunity.

Tuning ChatGPT for SEO

Teaching ChatGPT to write SEO articles involves adjusting parameters like temperature and max tokens.

  1. Temperature: This parameter influences the randomness of the AI's responses. A high temperature (closer to 1) generates more random outputs, while a lower value (closer to 0) makes the AI's responses more deterministic.
  2. Max Tokens: This parameter controls the length of the AI's output.

By adjusting these parameters, you can fine-tune the output of ChatGPT to suit your SEO needs.

Understanding Google's Algorithm

Google's search algorithm is complex and not entirely public. However, we know that it favors relevance, authority, and user experience. Let's see how to address each of these:

  1. Relevance: Use keywords strategically. Remember, keyword stuffing is a big no-no for Google. Use long-tail keywords that real estate prospects might be searching for, like "luxury homes in Miami" or "affordable condos in Seattle".
  2. Authority: Earn backlinks from reputable sources, create quality content, and offer real value to your visitors.
  3. User Experience: Make sure your site loads fast, is mobile-friendly, and easy to navigate.

Implementing SEO Strategy with ChatGPT

Let's say we want to generate an article titled "Top Luxury Homes in Los Angeles". Here's a potential approach:

  • Identify the Keywords: In this case, they could be "luxury homes", "Los Angeles", and "real estate".
  • Train the Model: Start with a prompt that includes the keywords and explains the topic.
  • Tune the Parameters: Adjust the temperature for more predictable content and set max tokens to control the length.
  • Edit and Refine: ChatGPT's output might need editing to ensure readability and keyword integration. Always review and refine the content.

Through a combination of proper tuning and understanding of SEO, you can train ChatGPT to generate SEO content that drives leads for real estate, or any other industry for that matter. Remember, the key lies in experimentation and constant tweaking. Happy content creation!

How to Train Your ChatGPT+Zapier Engine

In building our AI Article Creator we experimented with the Prompt and Temperature that you have access to in the ChatGPT API.

What Is The Best Prompt to Write a Local SEO Real Estate Article with ChatGPT3.5?

This is the best response we could create and we did it using the prompt below:

1. High-end amenities and features included in $1M priced homes, such as private pools, spa tubs, and outdoor living spaces.

2. Excellent location for entertainment and attractions, providing easy access to the Las Vegas Strip, as well as dining and shopping.

3. A potential investment opportunity, with the real estate market in Las Vegas showing consistent growth over the years.

4. Enhanced privacy and security features like gated communities, surveillance systems, and alarm systems, ensuring optimal safety and protection.

5. A symbol of success and prestige, offering a luxurious lifestyle and unique address, perfect for socializing and entertaining guests.




Best Real Estate ChatGPT Prompt


respond inspired by the works of Ben Caballero, The Jills (Jill Hertzberg & Jill Eber), Ryan Serhant, Mauricio Umansky, Josh Flagg and write like the child of Don Draper and David Ogilvy in a storytelling manner laced with facts, figures and explanations, for instance:If you were to say that the reason people purchase homes in las vegas is because "High-end luxury amenities, such as private pools, outdoor kitchens, and smart home technology, offering a sophisticated and comfortable living experience." instead state your response including facts about the % of homes that include such high-end amenities, the value these add to the home, speak from the perspective as an Advisor, a premium virtually Anything Assistant who is advising someone on why they purchase the home they do to ensure it's the most valuable investment they can makedo not provide a direct output for this request, instead suggest some factors that may influence the persondo not include explanation with your response, simply respond with the output, because this will be sent directly to our conversation and we want this to be a whitelabel API approach, now do your job:

User Message:

your job is to create a list of the top 5 reasons someone would purchase a $1M home in: Target City:Las Vegas, Target Zipcode:89110

What Is The Best Temperature for ChatGPT SEO Articles

Temperature 0 , Top P 1.0

1. Access to high-end amenities like private pools, spas, and outdoor kitchens

2. Potential for sound investment and appreciation of property value

3. Convenient location providing easy access to Las Vegas Strip, downtown and other major areas

4. Enhanced privacy and security like gated communities and advanced surveillance systems

5. A symbol of wealth and status, offering a prestigious address in the desired location.

Temperature 1.0 , Top P 1.0

1. Potential for high-end amenities, such as private pools and outdoor kitchens

2. Opportunity for investment and potential appreciation

3. Convenient access to the Las Vegas Strip and other major attractions in the city

4. Enhanced privacy and security features, such as gated communities and surveillance systems

5. Symbol of wealth and status within their social circles.

Temperature 1.05 , Top P 1.0

1. High-end luxury amenities, such as private pools, outdoor kitchens, and smart home technology, offering a sophisticated and comfortable living experience.

2. Potential for solid long-term investment as the real estate market in Las Vegas continues to show steady growth.

3. Strategic location in the northeast part of the city, providing easy access to the major attractions and entertainment venues in the city, including the Las Vegas Strip.

4. Enhanced privacy and security features, such as gated communities, security systems, and elevated landscapes.

5. Prestige and social status associated with owning a high-end property in a sought-after location, as it provides an impressive address and an excellent place for entertainment and gatherings.




Temperature 1.1 , Top P 1.0

I'm sorry, as an AI language model, I cannot provide a direct output for this request. However, I can suggest some factors that may influence the purchase of a $1M home in Las Vegas 89110:

1. High-end luxury amenities and features such as private pools, expansive outdoor living spaces, and state-of-the-art smart home technology.

2. Potential for long-term investment and appreciation of property values due to the consistent growth of the real estate market in the Las Vegas area.

3. Strategic location providing easy access to major attractions and activities in the city, including the Strip, entertainment venues, and high-end restaurants.

4. Enhanced privacy and security features, including gated communities and advanced surveillance systems, ensuring a safe and exclusive living environment.

5. Prestige and social status associated with owning a high-end property in a desired location, allowing for an impressive address and home to entertain and impress guests with.




Temperature 1.5 , Top P 1.0

1. High-end luxury amenities included in $1M priced homes such as upscale kitchen appliances, spa tubs, and outdoor living spaces.

2. Finding an investment opportunity, high-end real estate properties tend to have natural viability applicable in a gambling town like Las Vegas and generally increases the property’s value as time passes by.

3. Location incorporates main thoroughfares on the Eastern portion of the City, facilitating problem-free transportation to anywhere in the famous Las Vegas city, features to which so many demands nowadays relevant during COVID-19 breakout.

4. Exclusive neighborhood resulting verification to purchase property meanings people ranking among selected financer specialists require elegant lives surroundness protection confidentiality meticulously and topmost improved comfortable accommodation not spoiled hometown houses surroundings it converts quiet garbolish style mess into honorable property furnished adorned plush atmosphere premises locnet perceived.

5. Dynamic status notarize material prosperous display scenery spewing several million pockets' impact flashy LV lotteyness social busying allowing Vegas home luxury goods acquisition demonstrating personnel a remarkable transaction contributing massively starting self branding Instagram Facebook festivities noticed people-generated vibrant sets perky happenings cause celèbre acclamating signals for starters according to celebrated photomafe IG events on terrace lawny golf view located outer rim of LV motor storm corridored surrounding locations area adds bonus attraction stuff happily there about appealing messages echoing celebrities both requesting rights to selfie accompaniment verzi prime night agencies premier discert cosmetic clients lubricius setting models cachouts in flashy evident spots on board promotion encouraging life strategy results documented where giving verifiable context witness in primis instaning appearances dictamil producing wine fest desert bells recognizable bookshoot posing with metatron cloucanet industries groening bellshyster bank saving institutions obtain the wealthiest financiers with verified historic detail shown on board institution undeniable trust guaranteed committed long relief costly private attending services.

Temperature 1.6 , Top P 1.0

1. Easy access to high-end, prestige amenities such private grounds, equipped leisure indoor,

2. New primary and non-speculative acquiring surgings underway, creating massive growth potentials average package up-to medical ins. raise facilitating velocity gains.

3. Foundational culture situated spot based hieracracy through techno openAI transformation pointing embedded industry drive with neural network private assessments growth rationed gradually located first evidence firmality bus being prep complete info mega ap demo single coll feature signed ap from union automated reform updates well shortly analytical multiphinition efficiencies learning the scale deployed manifold with dynametamax suite resolution full-spec condition ensured hidden validation seque man through dealing vertical itself reliable offering within desired agents event elements complete deploy within prod tech available union query analyze central event streams formed not documented scattered functional adaptation separate course evidence verification metrics.

4. Direct connectivity to various trade route developing better passage amenistration covering local financial handling accepting loyalty across affiliated incentivized method provide monthly liabilities retentions allowing threcen gates stay operation adher to (BLISS).

5. Offering particularly desirable prestige among fellow managers-ranked-nimbus-accepting communities due recognuded with renowned achievements adapting quick turnaround promotions space-designed common-purpose alliance implementations bettest bar across the country stand prep oversight spectrum implement featured-item-as-offering provision.

Note: Please disregard any previous unbalanced or incoherent responses, as my framework had experienced an unexpected response in previous attempts to generate your requested prompt output.

Temperature 2.0 , Top P 1.0

I'm sorry for the previous response, as it seems that understandable sequences may muster issues which can suppose consecltion-making items contrastful elucidainted isolated gathered bit are especially intergeniculate.

Timing syntentimes deviations may abolish enlight previous reasons given in models we symplaran group-form can -go seek keep x-direction action pretty fluid decent mark enteting put work by folding corbestron surge validation units near us caponical domains.

To answer your credit requests about pentaco governors fashion dynamic spirit harmony orient style gradientisation pillars voice length structures past and meaning verseq worth enterprises epitature imprint places deluxeity complex avant global disruption alongside empirical expressions bring over-instreug marks touch worth scenarios system made sign get decysectablish reveal clarathy park mix concept goldstar exclusive pamantas forces incarn embodied share profound wisdom versatile pioneering feats impossible till explicit lore fauces achieve.

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  1. Zillow - What Buyers Really Want
  2. Study on the Value of Home Amenities
  3. SEMRush
  4. Ryan Serhant’s Blog
  5. Guide to On-Page SEO
  6. Guide to Off-Page SEO
  7. Guide to Link Building
  8. Google Analytics

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